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Press Release

FOR IMMEDIATE RELEASE

CONTACT: Diane Valletta
847-425-1224 or This e-mail address is being protected from spambots. You need JavaScript enabled to view it

Small Business Administration Names Diane Valletta as Home-Based Business Champion of the Year

EVANSTON, IL (July 12, 2007) – Diane Valletta, owner of Valletta Associates, a marketing communications consulting firm, was named by the U.S. Small Business Administration (SBA) the 2007 Home-Based Business Champion of the Year for the State of Illinois and all of Region V. 

Valletta, along with six other award winners, was honored on June 27 during a Lake Michigan dinner cruise on the Odyssey II at Chicago’s Navy Pier, in conjunction with the 44th Annual Illinois Small Business Week program of activities.

“It is through small businesses that we see innovation thrive and grow,” said Steven C. Preston, SBA administrator.Small businesses take risks that others just would not take because they believe in a vision, and because they know that they will match every dollar of equity they put into the business with an equivalent $10 of sweat equity. National Small Business Week is our opportunity to showcase and recognize some of the best and brightest of those successful entrepreneurs.”

The award was presented by the SBA in partnership with SCORE (Service Corp of Retired Executives): Counselors to America’s Small Business, and the Illinois Department of Commerce and Economic Opportunity (DCEO) Small Business Development Center Network.

The Home-Based Business Champion of the Year award honors a person who has experienced the rewards and difficulties of owning a home-based business and has volunteered to improve the climate for these businesses.

“I have always been an enthusiastic supporter of the running-a-business-from-home concept,” said Valletta.  “It’s a practical and economical solution – especially for women raising children.  And thanks to technology, I can serve clients across the country and around the world – writing their promotional materials, creating their website content, editing their books and newsletters, and helping them win awards – while at home in my proverbial nightgown.”

About Valletta Associates

Founded in 1983, Valletta Associates offers a full range of marketing communications, promotional, writing and editing services to a varied clientele of primarily service sector businesses.  Services provided include communication strategies and tactical solutions such as website content, newsletters and special reports, lead generation tools, identity and capabilities brochures, and client information materials.  Other specialty areas are awards consulting, training and procedures manual development, manuscript editing and speechwriting

About Diane Valletta

Since starting her business, Valletta has been a hardworking advocate for the women’s business community and especially its ever-growing home-based business segment.  She has been extensively involved in the public policy arena, including as an elected delegate to the 1995 White House Conference on Small Business, and working in Springfield with the General Assembly and others on behalf of the Illinois home-based business community.  Valletta has long been a role model for how to succeed in the often uniquely lonely and isolated environment of work at home. Over the years, she has been a frequent presenter at programs related to surviving and thriving as an independent contractor. Her home-based business has been showcased in the media on several occasions.

In recognition of the small business community’s contribution to the American economy and society, the President of the United States designates one week each year as National Small Business Week. Leading up to this special week, the U.S. Small Business Administration, oftentimes in conjunction with public- and private-sector small business supporters, will host special events at the local and state levels to honor and present awards to the nation’s entrepreneurs and those who support and champion small business.